Francesca Carlesi, a former executive at Barclays, has been named as the new CEO of Revolut, a European FinTech company, effective Thursday. Carlesi, who has fifteen years of experience in the financial services industry and was previously employed at Deutsche Bank, was most recently the CEO of Molo Finance, a digital mortgage lender. Revolut’s spokesperson…
Webinars and event registrations are an important part of any successful business-to-business (B2B) marketing strategy. In this article, we will explore how to plan and execute successful webinars and event registrations in the B2B market. The Basics: Before you can start planning a webinar or event registration, there are some basics that need to be…
In a consultation paper, the U.K. government confirmed its intentions to regulate the cryptocurrency market, stating that it hopes to introduce formal legislation by 2024. The government released a response to a consultation paper that contained suggestions for regulating the cryptocurrency sector and was published earlier this year. The government stated in the paper that…
Marketing Qualified Leads (MQL) are potential customers who have shown an interest in your product or service. However, they may not be ready to make a purchase yet and need some extra help from you before they become Sales Qualified Leads (SQL). In this article, we will explore strategies that can effectively convert MQLs into…
